"We were burning 6-8 hours daily just finding and formatting legislative updates. Our team was exhausted, our content was always behind, and we were losing readers to faster competitors."
The Situation: A political news website needed constant legislative updates to stay relevant. Their manual process involved checking 12+ government databases, copy-pasting information, formatting articles, and publishing - all while trying to beat competitors to breaking news.
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Time Sink Nightmare
Staff spending 6-8 hours daily on manual data collection instead of analysis and reporting. Weekends and holidays meant falling behind on breaking legislative news.
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Always Behind Competitors
By the time manual research was complete, other outlets had already published the story. Missing breaking news meant losing readers and ad revenue.
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Staff Burnout Crisis
Journalists became data entry clerks. Creative talent was wasted on repetitive tasks, leading to high turnover and declining content quality.
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Revenue Hemorrhaging
Slow news publication meant lost traffic, lower ad rates, and declining subscription renewals. Manual process was expensive and unsustainable.