Navigating the Storm: How Maritime Principles Save Sinking Businesses
When your company hits rough waters, traditional business advice falls short. Learn how lighthouse keepers have guided ships safely for centuries, and how the same principles can rescue your business from dangerous marketing currents.
Business Rescue
Coming Soon
The Comedy of Marketing Gurus: Why Business Isn't Stand-Up
From the comedy stage to the boardroom, I've seen how performance differs from reality. Marketing gurus treat business like a comedy show, but real success requires genuine navigation skills, not just entertaining promises.
Guru Exposé
Coming Soon
Lighthouse Economics: Long-term Thinking in a Quick-Fix World
Lighthouses aren't built for immediate profit—they're infrastructure investments that pay dividends for generations. Learn why your business strategy should follow the lighthouse model, not the flash-in-the-pan guru approach.
Strategy
Coming Soon